As part of its five-year tourism strategy, the City of Campbell River in British Columbia, Canada, commissioned branding organisation Destination Think and Mitch Morgan Design to provide full-service destination marketing for the City and surrounding area. The objective was to refresh the Campbell River tourism brand in alignment with its identity and develop a brand strategy that would showcase the vibrant coastal community and richness of Campbell River’s culture.
Campbell River
CLIENT
- Destination Think!
- Campbell River
DELIVERABLES
- Branding & Identity
- Campaign
- Website